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Turning Loneliness Into Companionship: How This Age-Tech Platform Restoring Purpose In Senior Lives

Vibha Singhal, a former corporate professional, founded Sukoon Unlimited to address the critical issue of loneliness and isolation among seniors

Vibha Singhal, Founder & CEO, Sukoon Unlimited

Turning Loneliness Into Companionship: How This Age-Tech Platform Restoring Purpose In Senior Lives
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25 March 2025 8:58 AM IST

From a bright corporate career to becoming a social entrepreneur, she has traversed some distance and learnt everything the hard way. An alumnus of Kolkata’s Modern High School for Girls, St. Xavier’s College and Indian Institute of Management (IIM), Ahmedabad, she has made a significant impact in the senior care industry with her innovative startup, Sukoon Unlimited. With a vision to revolutionize senior care, she has created a holistic platform that addresses the emotional, social, and physical well-being of seniors. Recently, Sukoon Unlimited raised $430,000 in a pre-seed funding round, marking a significant milestone in its journey.

Speaking to Bizz Buzz, Kolkata-born young entrepreneur Vibha Singhal, Founder & CEO, Bengaluru-headquartered Sukoon Unlimited, narrated her journey as a women entrepreneur, especially as a social entrepreneur, her vision for Sukoon Unlimited, the impact of loneliness on senior health and how Sukoon Unlimited addresses this issue and innovations in senior care and the future of the industry


What was the trigger behind floating ‘Sukoon Unlimited’?

Sukoon Unlimited was born from a deep realization—aging should be about living, not just existing. Many seniors, after a lifetime of giving—raising families, building careers—find themselves feeling forgotten and isolated. Conversations with over 1,000 seniors revealed a common struggle: loneliness, lack of purpose, and emotional detachment.

Research further validated this concern—loneliness is linked to increased risks of dementia, stroke, and heart disease. This was a wake-up call. Sukoon Unlimited was created to redefine aging by fostering community, purpose, and engagement. It's a platform where seniors don't just pass time but create meaningful moments, rediscover passions, and connect with people who truly understand them.

When and how did you start Sukoon, and with how much funding and how many people?

Sukoon Unlimited officially launched in early 2024, following pilot programs that validated the need for structured psychological care and engagement for seniors.

The initial funding (pre-seed) of $430,000 came from Anchorage Capital Partners (India), Eaglewings, and investors like Dr. Vinay Jain and Manish Dureja. These funds were crucial in building the platform, expanding our reach, and enhancing technology.

We started with a small core team, and today, we have a growing community of over 3000 seniors across 250+ cities. Our team includes therapists, community managers, tech specialists, and volunteers committed to reshaping senior care.

What are the key pain points or problem areas for seniors, as identified by you?

Through extensive conversations and research, we identified major challenges faced by seniors:

Loneliness & Social Isolation – Many seniors feel disconnected from their families and society.

Lack of Purpose – After retirement, many struggles with a sense of redundancy.

Digital Divide – While solutions exist, many seniors are not comfortable with technology.

Mental Health Stigma – Psychological well-being is often overlooked, despite its impact on overall health.

How has been your entrepreneurial experience so far, over the last year or so?

The journey has been both challenging and fulfilling. Transitioning from a corporate career to a purpose-driven startup was a leap of faith.

One major hurdle was bridging the digital divide—many seniors are hesitant about technology, so we built a multi-platform approach (WhatsApp, website, app, call center) and provided personal tech support.

Another challenge was shifting the perception of aging—from a phase of decline to a time of empowerment. Through peer-led mentoring, community-building, and active participation, we have seen a remarkable transformation in how seniors perceive and embrace aging. The stories of seniors who have found companionship, rekindled passions, and regained confidence through Sukoon keeps us going.

What exactly does Sukoon do, and how?

AtSukoon Unlimited, we believe in the power of meaningful conversations, friendships, and shared joy. We are a community designed for seniors, where everyone feels connected, valued, and supported. Our platform brings together seniors from across India to share their experiences, build lasting friendships, and find a sense of belonging. Whether it’s enjoying a chat, learning something new, or simply spending time with like-minded people, Sukoon Unlimited is where seniors thrive and create joyful moments every day.

Sukoon Unlimited is India’s first senior-led age-tech platform, designed to provide emotional support, meaningful engagement, and a sense of belonging.

Our core offerings include:

• Sukoon Sarathi – A unique peer-mentoring program where experienced seniors guide and support others.

• Counselling & Support Groups – Senior counsellors offer one-on-one therapy and group discussions, breaking mental health stigmas.

• Community Meetups & Engagement – Daily events where seniors showcase talents, discuss books, and share experiences.

• Sukoon Assistance – A concierge service helping seniors with tech support, scam verification, and volunteering opportunities.

Sukoon Unlimited is all about creating a space where seniors can experience joy, friendship, and support every day. Join us today and start your journey toward a more connected, fulfilling life! Our motto is to Helping seniors overcome isolation with connection, purpose, and support.

So how do you propose to make a difference in one’s life by all these?

Sukoon Unlimited can make a meaningful difference in your life by offering a supportive community where you can connect with others, share experiences, and find companionship. Whether you're looking for emotional support, learning new skills, or just someone to chat with, Sukoon provides a space where you’re always valued. It helps you stay engaged, enjoy meaningful activities, and find a sense of purpose. Through Sarathis, coaches, and events, Sukoon ensures you’re never alone, enriching your life with joy, friendship, and opportunities for growth.

Just to give you an example, Sukoon Sarathis are experienced seniors who offer guidance, companionship, and support within the Sukoon Unlimited community. With a wealth of life experience, they are dedicated to helping others navigate the challenges of aging, while creating meaningful connections.

Sukoon Sarathis provide emotional support, offer valuable advice, and share their experiences to inspire others. They also provide companionship and help build lasting friendships, ensuring that every senior feels valued and connected.

Our Therapist-led Support Groups provide a safe space to discuss challenges like anxiety, depression, and life changes. Led by trained professionals, these groups offer a chance to share your experiences and gain support from others who understand what you're going through.

How would you utilise the funds, you have recently raised? What are your future funds raising plans and for what purposes?

Our pre-seed funding is driving Sukoon Unlimited’s growth in exciting ways. We’re advancing our technology to make the platform even simpler, more accessible, and secure for seniors. We’re also expanding to more cities across India and beyond, bringing Sukoon to a wider community. Plus, we’re introducing new offerings to provide holistic support, ensuring the well-being and fulfillment of our members.

Vibha Singhal Sukoon Unlimited Senior Care Innovation Social Entrepreneurship Women Entrepreneurs Elderly Well-being 
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